Branding has become a very important aspect of the overall marketing strategy of the products in recent years in the Middle East. Branding in the segment of wood products is relatively a newer concept for the building materials industry.
PVS International works with their customers in developing successful and meaningful brands for their products. It has also made a name of its own with the famous ‘PVS’ logo in the region and has worked ethically and responsibly in this aspect. Its most successful brand being ‘MARINEPLEX’ for Film Face Plywood is today highly visible in almost 10 countries in all MENA region.
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